Privacy Policy

Who We Are

Our website address is

Primary contact:
Donna DeRosa

What Personal Data We Collect and Why We Collect It

Email Newsletter
If you sign up for our newsletter subscription, we collect your first name and email address. This is for the purpose of communicating with you via email.

You may opt out of our newsletter correspondence at any time. An unsubscribe link is provided in each email you receive from If you unsubscribe, you will no longer receive any email from us, and your personal data will be deleted from our database. We do not maintain your personal data after you unsubscribe.

Services Provided
If you purchase coaching services from you will provide us with your name, email address, payment information, and your preferred contact information for receiving the coaching services. All credit card transactions are provided by a third-party vendor, such as PayPal. We do not collect or store your credit card information on

Coaching is usually provided via telephone or video conference. Any personal information disclosed during a coaching session is kept private in accordance with our coaching agreement.

Digital Products
If you purchase digital products from, such as PDF or audio downloads, we collect your name, email, and payment information in order to fulfill your order. All credit card transactions are provided by a third-party vendor, such as PayPal. We do not collect or store your credit card information on

Your email address is needed so that we can provide you with the download link. When you purchase a digital product from, we do not automatically subscribe you to our newsletter. You will be given the opportunity to subscribe but it is not required.

Physical Products
If you purchase physical products from, such as wall art, a mug, or clothing, we collect your name, email, billing, and shipping information in order to fulfill your order. All credit card transactions are provided by a third-party vendor, such as PayPal. We do not collect or store your credit card information on

When you purchase a physical product from, we do not automatically subscribe you to our newsletter. You will be given the opportunity to subscribe but it is not required.

Technical Processes

When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here. After approval of your comment, your profile picture is visible to the public in the context of your comment.

There is an option below the comment form for you to opt in to our newsletter subscription. You must physically check this box to subscribe to our newsletter. You will not be automatically subscribed.

Data Used: Commenter’s name, email address, and site URL (if provided via the comment form), timestamp, and IP address. Additionally, a IFrame receives the following data: blog ID attached to the site, ID of the post on which the comment is being submitted, commenter’s local user ID (if available), commenter’s local username (if available), commenter’s site URL (if available), MD5 hash of the commenter’s email address (if available), and the comment content. If Akismet (also owned by Automattic) is enabled on the site, the following information is sent to the service for the sole purpose of spam checking: commenter’s name, email address, site URL, IP address, and user agent.

Activity Tracked: The comment author’s name, email address, and site URL (if provided during the comment submission) are stored in cookies. Learn more about these cookies.

Data Synced: All data and metadata (see above) associated with comments. This includes the status of the comment and, if Akismet is enabled on the site, whether or not it was classified as spam by Akismet.

Gravatar Hovercards
Data Used: This feature will send a hash of the user’s email address (if logged in to the site or — or if they submitted a comment on the site using their email address that is attached to an active Gravatar profile) to the Gravatar service (also owned by Automattic) in order to retrieve their profile image.

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact Form
If you submit information to the website from our contact form, we will keep the information until the customer service inquiry is resolved. We do not use the information submitted through the contact form for marketing purposes.

Data Used: If Akismet is enabled on the site, the contact form submission data — IP address, user agent, name, email address, website, and message — is submitted to the Akismet service (also owned by Automattic) for the sole purpose of spam checking. The actual submission data is stored in the database of the site on which it was submitted and is emailed directly to the owner of the form (i.e. the site author who published the page on which the contact form resides). This email will include the submitter’s IP address, timestamp, name, email address, website, and message.

Data Synced: Post and post meta data associated with a user’s contact form submission. If Akismet is enabled on the site, the IP address and user agent originally submitted with the comment are synced, as well, as they are stored in post meta.

A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns.

If you leave a comment on our site you may opt in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

Embedded Content
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.

This website uses Google Analytics for WordPress by MonsterInsights. The purpose of this data is to track user behavior and to collect demographic information. This helps us improve our website content and structure. You can read Google’s privacy policy here. You can read Google Analytics privacy policy here and about cookie usage here.

Data Used: Please refer to the appropriate Google Analytics documentation for the specific type of data it collects. For sites running WooCommerce (also owned by Automattic) and this feature simultaneously and having all purchase tracking explicitly enabled, purchase events will send Google Analytics the following information: order number, product id and name, product category, total cost, and quantity of items purchased. Google Analytics does offer IP anonymization, which can be enabled by the site owner.

Activity Tracked: This feature sends page view events (and potentially video play events) over to Google Analytics for consumption. For sites running WooCommerce-powered stores, some additional events are also sent to Google Analytics: shopping cart additions and removals, product listing views and clicks, product detail views, and purchases. Tracking for each specific WooCommerce event needs to be enabled by the site owner.

Data Used: In order to check login activity and potentially block fraudulent attempts, the following information is used: attempting user’s IP address, attempting user’s email address/username (i.e. according to the value they were attempting to use during the login process), and all IP-related HTTP headers attached to the attempting user.

Activity Tracked: Failed login attempts (these include IP address and user agent). We also set a cookie (jpp_math_pass) for 1 day to remember if/when a user has successfully completed a math captcha to prove that they’re a real human. Learn more about this cookie.

Data Synced: Failed login attempts, which contain the user’s IP address, attempted username or email address, and user agent information.

Data Used: Any of the visitor-chosen search filters and query data in order to process a search request on the servers. Stats
Data Used: IP address, user ID (if logged in), username (if logged in), user agent, visiting URL, referring URL, timestamp of event, browser language, country code. Important: The site owner does not have access to any of this information via this feature. For example, a site owner can see that a specific post has 285 views, but he/she cannot see which specific users/accounts viewed that post. Stats logs — containing visitor IP addresses and usernames (if available) — are retained by Automattic for 28 days and are used for the sole purpose of powering this feature.

Activity Tracked: Post and page views, video plays (if videos are hosted by, outbound link clicks, referring URLs and search engine terms, and country. When this module is enabled, Jetpack also tracks performance on each page load that includes the Javascript file used for tracking stats. This is exclusively for aggregate performance tracking across Jetpack sites in order to make sure that our plugin and code is not causing performance issues. This includes the tracking of page load times and resource loading duration (image files, Javascript files, CSS files, etc.). The site owner has the ability to force this feature to honor DNT settings of visitors. By default, DNT is currently not honored.

Who We Share Your Data With

AWeber, our email service provider, maintains the information you provide us at the time of newsletter sign up, such as name and email address. AWeber maintains records of behavior patterns, including if you opened an email, if you clicked any of the links, and how many times you opened and clicked. The reason for this is so we can gauge the success of our content and make improvements. We do not share these behaviors with outside parties. You can read AWeber’s privacy policy here.

Bloom and Divi by Elegant Themes’s email collection forms are provided by Bloom and Divi by Elegant Themes. You may see forms or pop-up windows on this site that ask for your name and email in exchange for subscribing to our newsletter. The purpose is to provide a way for users to subscribe to our newsletter content. The data is collected and passed on to our email service provider mentioned above (AWeber). You can read Elegant Theme’s privacy policy here.

We do not collect bank or credit card information on All purchasing transactions are redirected to PayPal for secure payment. You can read Paypal’s privacy policy here.

Printful Integration for WooCommerce
Printful provides printed products such as wall art, mugs, and clothing that are designed by the author of this website. When you place an order for a physical product on, Printful fulfills the transaction by producing the product and shipping it directly to the purchaser. You can read Printful’s privacy policy here.

WooCommerce by Automattic
WooCommerce provides with a shopping cart so that we may provide users with products and services. Personal data is collected in order to complete purchase transactions and to provide customer service. You can read Automattic’s privacy policy here.

WordPress is a content management system used by as its blogging platform. The content contained within the pages and posts of, including user comments, is stored in the WordPress database and in its backup servers. The purpose of this is for content security. You can review the WordPress privacy policy here.

SiteGround is a web hosting company servicing Internet domains worldwide. It provides WordPress shared hosting services to SiteGround hosts all files pertaining to and displays them on the Internet in a secure environment. You can review SiteGround’s privacy policy here:
Donna DeRosa is an affiliate of and includes products listed on Amazon’s website on When you click one of these product images you will be taken to the website. A tracking code is appended to these URLs so that Amazon knows that the purchase initiated from It then tracks your behavior on during that web browser session. See “embedded content” above. You can read Amazon’s privacy policy here:

Ads and Affiliate Links
If you click an ad or an affiliate link on, tracking information is sent to the advertiser so they can pay me a commission if the event results in a sale. All ads and affiliate links are clearly labeled as such. does not use ad retargeting, which means my ads will not “follow” you around the web.

How Long We Retain Your Data

If you subscribe to our newsletter email list, we maintain your personal data for as long as you remain subscribed. If you unsubscribe, we delete your data from our database. You may resubscribe at any time.

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What Rights You Have Over Your Data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where We Send Your Data

Visitor comments may be checked through an automated spam detection service, such as Akismet by Automattic. You can view Automattic’s privacy policy here.

How We Protect Your Data uses encryption to ensure the privacy of your data. You can see the privacy lock image at the top of your web browser. Our web address prefix is HTTPS, which is a secure extension of the Hypertext Transfer Protocol for secure communication over a computer network, and is widely used on the Internet. In HTTPS, the communication protocol is encrypted by TSL/SSL (Transport Layer Security/Secure Sockets Layer).

When you subscribe to the newsletter you must confirm your request to be added to our mailing list. This process is called double opt-in. The confirmation process consists of two steps. 1. The user submits their email address in the subscription form on the website. 2. The user receives a confirmation letter in their email to confirm that they want to subscribe to the mailing list. This process protects our website and the user from spam.

Privacy Policy Changes

Although most changes are likely to be minor, may change its Privacy Policy from time to time, and in’s sole discretion. encourages visitors to frequently check this page for any changes to its Privacy Policy. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.

Contact Information

If you have any questions or privacy-policy concerns, you can contact us here:
Donna DeRosa
DeRosa Media, LLC